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1.
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Técnicas de marketing y estrategias para restaurantes
by Vallsmadella, Josep María. Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: España ; Pearson Educación ; 2002Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.4.23 V215t] (2).
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2.
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Estrategia de marketing
by Ferrel, O.C | Hartline, Michael D. Edition: 5 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: México Cengage Learning 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 F383e5] (1).
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3.
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El planeamiento estratégico en hotelería
by Feijoo, Jose Luis. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Argentina Ugerman Editor 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.2.51 F297p] (1).
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4.
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Plan de Marketing paso a paso
by Ambrosio, Vicente. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Colombia Pearson Educación 2000Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 A496p] (2).
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5.
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Cómo crear una empresa: lo que todo emprendedor debe saber
by Irizar, Inazio. Edition: 3 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Español Gestión 2000 2004Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658 I68e3] (1).
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6.
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El plan de marketing en la práctica
by Sainz de Vicuna Ancin, José María. Edition: 17 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; ESIC ; 2010Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 S157p17] (2).
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7.
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El planeamiento estratégico en hotelería
by Feijoo, José Luis. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Argentina Ugerman Editor 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.2.51 F297p] (5).
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8.
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El plan de marketing en la PYME
by Sainz de Vicuña Ancín, José María. Edition: 3 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; ESIC ; 2016Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 S157p3] (1).
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10.
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Mercadeo para pequeños negocios I
by Camargo Restrepo, Jorge. Material type:  Visual material; Type of visual material: Publisher: México ; Dacar ; 2003Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 203 DVD] (2).
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11.
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Enciclopedia de marketing y ventas
by Oceano. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; Oceano ; 2007Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 429 DC] (2).
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12.
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Marketing para instituciones educativas: guía para planificar la captación y retención de alumnos
by Manes, Juan Manuel. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Argentina ; Granica ; 2008Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 M274m] (1).
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13.
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Marketing operacional de destinos turísticos
by Acerenza, Miguel. Edition: 2 edición Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: México ; Trillas ; 2013Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.10.14 A173m2] (1).
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14.
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Gestión estratégica para instituciones educativas: guia para planificar estrategia de gerenciamiento institucional
by Manes, Juan Manuel. Edition: 2 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Argentina ; Granica ; 2014Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 371.2 M274g2] (1).
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15.
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Estrategia de marketing
by Ferrell, O.C | Hartline, Michael. Edition: 6 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: México ; Cengage Learning ; 2014Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 F383e6] (1).
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16.
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Promoción y comercialización de productos y servicios turísticos locales UF0084
by Fernández-Villarán Ara, Asunción. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; Paraninfo ; 2017Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.2.47 F363p] (1).
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17.
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Políticas de marketing
by Cabrerizo, Montserrat. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: México ; Alfaomega ; 2016Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 C117p] (1).
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18.
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Emprender con éxito: 10 claves para generar modelos de negocio
by Adán Micó, Pablo | González López, Arturo. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: México ; Alfaomega ; 2015Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.404 A221e] (1).
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19.
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Marketing del turismo cultural
by Recuero Virto, Nuria | Blasco López, Francis | García de Madariaga Miranda, Jesús. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; Esic Editorial ; 2016Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.10.14 R311m] (1).
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20.
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Gerencia de marketing
by Giraldo Oliveros, Mario. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Colombia ; Ecoe Ediciones ; 2017Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 G516g] (1).
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21.
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Plan de aplicación e implementación de un servicio a domicilio para restaurante de comida argentina Donde el Che
by Chavarría Brenes, Carolina. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: 2019Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: DE 240] (1).
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22.
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Innovar o morir: cómo obtener resultados excepcionales con poca inversión
by Morales Nieto, Enrique. Edition: 3 ediciónMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Colombia ; Ediciones de la U ; 2015Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 M828i3] (1).
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23.
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Manual de marketing turístico
by Sánchez Martínez, María. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: España ; Sintesis ; 2018Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.10.14 S487m] (1).
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24.
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Principios de marketing
by Juárez, Fernando. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Colombia ; Universidad del Rosario ; 2018Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 J91p] (1).
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