Colegio Universitario de Cartago

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1. Dirección de marketing

by Kotler, Philip.

Edition: 14 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Pearson 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87di14] (4).

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2. Introducción a la mercadotecnia

by Sangri Coral, Alberto.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México ; Grupo Editorial Patria ; 2008Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 S195i] (2).

4. Cómo establecer un negocio de organización de eventos

by Lemaire, Cindy | Foster-Walker, Mardi.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México Patria Cultural 2006Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.0.40 L545c] (1).

5. Estrategia de marketing

by Ferrel, O.C | Hartline, Michael D.

Edition: 5 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Cengage Learning 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 F383e5] (1).

6. Marketing de servicios: conceptos, estrategias y casos

by Hoffman, K. Douglas | Bateson, John E.

Edition: 4 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Cengage Learning 2011Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8. H699m4] (1).

7. Microeconomía

by Pindyck, Robert | Rubinfeld, Daniel.

Edition: 8 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: España Pearson 2013Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 338.5 P648m8] (2).

8. Fundamentos de marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 11 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Pearson Educación 2013Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87f11] (4).

9. Fundamentos de Marketing

by Kotler, Philip | Gary, Armstrong.

Edition: 8 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Pearson 2008Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87f8] (1).

11. Principios de marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 12 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: España Pearson 2008Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87p12] (2).

12. Conceptos de economía: el mundo según los economistas

by Heyne, Paul.

Edition: 8 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: España Prentice Hall 1998Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 330 H619c8] (1).

13. Marketing: versión para Latinoamerica

by Kotler, Philip | Armstrong, Gary.

Edition: 11 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Pearson 2007Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87m11] (13).

14. Marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 14 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: Mexico Pearson Educación 2012Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87m14] (19). Checked out (1).

15. Fundamentos de economía

by Gregory, Paul A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México ; Patria ; 2010Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 330 G822f] (2).

16. Marketing turístico

by Kotler, Philip.

Edition: 5 ediciónMaterial type: computer file Computer file; Format: electronic Publisher: España Pearson Educación 2011Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 1.10.14 K87m5] (1).

17. Principios de Marketing

Edition: 3 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México Thomson 2007Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 P957p] (1).

18. Precios Vol. XIII

by Camargo Restrepo, Jorge.

Material type: visual material Visual material; Type of visual material: Publisher: México ; Dacar ; 2004Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 215 DVD] (1).

19. Introducción a los negocios

by Pride, William | Hughes, Robert | Kapoor, Jack.

Edition: 4 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México ; Cengage Learning ; 2017Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658 P947i4] (4).

20. Fundamentos de marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 13 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: México ; Pearson Educación ; 2017Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87f13] (2).

21. Enciclopedia de marketing y ventas

by Oceano.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: España ; Oceano ; 2007Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 429 DC] (2).

22. Marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 16 ediciónMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: Mexico Pearson Educación 2017Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 K87m16] (7).

23. Marketing internacional

by Gallego Díaz, Ramsés.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México ; Alfaomega ; 2018Availability: Items available for loan: Biblioteca Alfonso Chase Brenes [Call number: 658.8 G166m] (1).

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